Edge
Edge is a long-form editorial podcast from Quartr that tells stories about companies and pivotal moments in business history. Each episode digs into a single company or turning point, drawing on research to explain how decisions, markets and people shaped the outcome. Rather than daily news, the show favours narrative, in-depth episodes that put business events into historical context.
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Winner, Winner: The Chicken McNugget Story
In March 1980, McDonald’s put a new item on the menu at 15 restaurants in Knoxville. Within weeks, Chicken McNuggets made up 20% of sales at those stores.The success looked instant, but the story behind it spans three decades. It starts in 1948 with a contest to breed a meatier chicken. Today the McNugget brings in nearly $15 billion a year in system-wide sales.Read the full issue, with charts and
